Chupa Chups Forever Fun

Chupa Chups is back and its branded concept is "forever fun”. So we created a campaign for everybody to continue having fun.

During the the promo, people holding Chupa Chups lollypop had free pass in cinemas.

And to invite the public we create a film and movie posters all using A.I.



Please check the "trailer”.

Digital out of home.


Movie posters of many genders.


Chupa Chups Forever Fun

Agency VMLY&R São Paulo
Client Chupa Chups

CD Guilherme Aché, Victor Castelo
ACD Gabriel Carletti

AD Guilherme Costa (me) CW Mario Rassi


Anterior
Anterior

⇲ Mentos \\ Breaks Refresh ⁙